GB News
In 2025, GB News became the UK’s number one commercial news channel, ending Sky News’ three-decade lead, and since July has also outperformed the BBC News channel. The brand now reaches 10 million social media followers, surpassed one billion annual page views, and operates the UK’s fastest-growing radio station.
This audience growth is matched by commercial innovation, including in-housed programmatic advertising, expansion into CTV and FAST platforms, and community initiatives such as Friends of GB News.
Driven by a high-trust, people-first culture and responsible innovation, including AI, GB News is reshaping modern independent broadcasting in Britain, and its story is only just beginning.